About Us

WHO WE ARE

Our flavors are inspired by the moments that move us - from the vibrant flair of pop culture to the richness of history and art. Whether it's a Mediterranean escape in every bite of Honey Tahini or crisp mountain air and warm hospitality in our Bourbon Butter Pecan, each blend tells a story that goes beyond the snack.

As a family business values are a big deal deal at Lux Granola.  We're responsible capitalist, which means we won't make decision that carry hidden, bad, long term health outcomes for our family or yours. (And it's not at all good that what we see as basic ethical practice isn't always standard operating practice for the industry.)

"Heathy Made Delicious"

Samantha Williams
Founder

OUR MISSION

To provide delicious, wholesome snacks. Pure Ingredients. Pure Joy.

OUR VISION

To redefine snacking by making healthy food irresistibly delicious. Inspiring  a lifestyle where clean, nourishing food is the norm - not an exception.